Product Finishes


September 15, 2011

Becker Acroma Ireland Changes Name to Sherwin-Williams Ireland Ltd

DUBLIN, IRELAND (September 1, 2011) – Becker Acroma Ireland Ltd. announced today that their name has officially changed to Sherwin-Williams Ireland Ltd. To illustrate the name change, the Sherwin-Williams name and logo will now appear on signs, advertisements and general correspondence.

Nearly a year after the acquisition of industrial wood finishing leaders Becker Aroma and Sayerlack, Sherwin-Williams Ireland Ltd. emerges stronger than ever as the proud supplier of both brands, as well as Granyte, OECE and Arti.  “Our brands are the pinnacle of excellence in wood finishing solutions and together provide a full complement of technologies to industrial wood finishers,” states Dave Wright, Managing Director of Sherwin-Williams Product Finishes, UK & Ireland. 

The unification of Becker Acroma, Sayerlack and Sherwin-Williams combines more than 300 years experience in industrial wood finishes. By marrying this world-renowned expertise with  an unrivalled local service, stocking capabilities, production & tinting facilities and technical expertise of sites such as Sherwin-Williams Ireland Ltd., the company is able to supply Sayerlack and Becker Acroma coatings systems to manufacturers quickly and effectively. “The Sayerlack and Becker Acroma brands are now  integral components of Sherwin-Williams, a global coatings player who is committed to growth and innovation.” explains Wright.

In Europe, Sherwin-Williams goes-to-market with well known brands such as ARTI, Ronseal, OECE, FSW-Fleetwood, Leighs, Sayerlack and Becker Acroma.  Annually, the Company invests more than $100 million on global R&D and has more than 250 research staff located in Sweden and Italy to support the European market with new innovations and expanded market capabilities.  Sherwin-Williams brand coatings for metal and plastic substrates will be introduced to the Irish market during 2011.

About Sherwin-Williams Product Finishes

The Sherwin-Williams Product Finishes Division is a global industrial coatings leader, supporting original equipment manufacturers and tier suppliers with innovative liquid and powder technologies, extraordinary service, and the full complement of finishing equipment and supplies. Through an infrastructure dedicated to regional manufacturing and distribution capabilities that span six continents, Sherwin-Williams is a solutions partner with global reach–serving markets as diverse as heavy equipment, kitchen cabinets, wood & metal building products, wind energy, medical equipment & electronics, furniture, military and munitions, and general product finishing.

The company’s dedication to “helping customers make their products better” goes beyond delivery of quality coatings.  With extensive on-site technical consultations, colour and design support, and process improvement expertise, Sherwin-Williams delivers the full complement of finishing support to industrial finishers.  For a Better Finish. Ask Sherwin-Williams™.

About The Sherwin-Williams Company
Sherwin- Williams is a global leader in the development, manufacture and sale of coatings and related products with more than 32,000 employees and business in 109 countries. We go to market through more than 3950 company-operated paint stores, automotive retailers, and industrial distributors.  With annual sales of $7.8 billion, we are the largest coatings manufacturer in the United States, and the third largest world-wide.